The LEGO Editions 'Football Highlights' set for Kylian Mbappe is displayed in the LEGO campus buildings in Billund, Denmark, March 27, 2026. REUTERS/Tom Little April 2 (Reuters) - Danish toymaker Lego ...
The LEGO Group is going all out to connect with new customers, and this year's soccer collaborations show how fan-driven ...
April 2 : Danish toymaker Lego will continue its expansion into the sports market this year with a collaboration with four of the world’s most famous soccer players. Sets celebrating Vinicius Jr., ...
For a moment, the Internet thought it was another AI-generated stunt. As Cristiano Ronaldo, Kylian Mbappé, Lionel Messi, and Vinícius Júnior appeared in a slick campaign, it quickly made the rounds ...
The FIFA World Cup is finally underway, with England playing its first match today against Croatia. For those seeking an alternative way to embrace the occasion, LEGO has launched a new collection of ...
Let's go, LEGO! Show off your fandom of the FIFA World Cup (bricks and minifigs style) ahead of England v Norway game July 11 ...
The Print on MSN
LEGO installs giant World Cup trophy replica in New York. It’s made of 1.3 million bricks
‘The goal of the LEGO World Cup Trophy is to unite people through the love of football and play,’ said LEGO senior designer ...
NEW YORK, Feb. 14, 2026 /PRNewswire/ -- Today, the LEGO Group arrives at Toy Fair to further demonstrate the future of play — LEGO® SMART Play™. The interactive brick-based platform brings LEGO sets ...
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